While GIFs were once the hallmark of internet memes and fun marketing graphics, they’ve now evolved into a usable form of media for complex instructional content that can help businesses explain how-tos in a more digestible, visual way.
Using GIFs as an alternative to video to explain your product or train and support your end users can be a faster and more affordable way to keep up with product updates.
While GIFs were once the hallmark of internet memes and fun marketing graphics, they’ve now evolved into a usable form of media for complex instructional content that can help businesses explain how-tos in a more digestible, visual way.
Using GIFs as an alternative to video to explain your product or train and support your end users can be a faster and more affordable way to keep up with product updates.
Today’s ever-changing software and applications for communication and collaboration seem exciting and impressive, but the networking hardware essential to these solutions is often overlooked. The reality is, without these physical products in place, none of the cloud communications tools your users rely on day in and day out would be available.
To empower your end-users and give them more freedom and control over their cloud communications, training them on your networking hardware products is just as important as training for software.
Most agree that remote collaboration is here to stay. So it’s more important than ever that no matter who uses your product or where they are from, they can find training and support in a language native to them. Failing to provide product marketing, or training and support solutions in a language a potential customer needs could cost service providers opportunities to grow their business, but localization can be cumbersome and expensive. In this article, we’ll share seamless and effective localization solutions to help providers like you reach your end-users in their language.
We’re excited to announce the expansion of B-Lynk’s platform and partner services with the creation of a new division. We aim to partner with additional cloud platforms to develop training and support solutions that increase adoption and improve user satisfaction.
The rising demand of self-service support solutions means the long-winded, boring, and overly technical user manual you provide won’t cut it with today’s users. Knowing what to avoid, and best practices for creating effective, engaging user guides for your product or service will your give end users a resource to troubleshoot issues that arise without having to rely on the help desk team, use a live chat agent, or wait in a long call queue to speak to someone.
UC products are complex, and trying to communicate their features and benefits can often be overwhelming for the person explaining as well as the person trying to understand.
Product marketing video is a smart way for UC companies to simplify their complex products for those who are just getting introduced and can be utilized internally for sales meetings or externally to end users as part of a new product launch campaign.
Calling the help desk may seem like the fastest way to identify and solve a technology problem. But the reality is this approach to customer support is costly and often causes more frustration than assistance.
Instead, using a customized support site can provide the value and answers your customers are looking for without adding to the workload of your customer service team or raising your company costs by hiring more Tier 1 service staff.
Most sales leaders agree that the most important customer interaction is the first one – the discovery meeting. It can make or break a customer relationship.
While discovery calls have historically been seller-centric, these days customers need things to be more about them, understandably so. What makes a discovery call good is partially the questions, but it’s also what happens in between, which is what too many salespeople lose track of.
When users struggle with a product it’s not always easy to determine whether the customer experience gap is in your training sessions or your help and support content. Training and support are two different categories of customer education and it’s important to understand the difference and how you can equip your end users with the knowledge they need to improve their use of your software in today’s world.
