Ready or not, 2023 is just around the corner. Planning your product roadmap today can set you up for success in the coming year. But as trends and behavior in the UC industry shift, so must planning strategies.
Through our conversations with service providers and resellers throughout the industry, we’ve been able to gauge new trends for 2023 and we’re sharing our top tips and resources to set your team up to achieve these goals.
As much as we wish they weren’t, natural disasters are a part of life. We learned this all too well recently when Hurricane Ian made landfall as a Category 4 storm just south of our headquarters in Tampa.
Thankfully, we were prepared. Having the right plan in place can make a world of a difference and those plans should include communication planning and expectations for both employees and customers. We’re sharing some ways we leveraged UC tools when Hurricane Ian threatened our Florida team and some benefits that UC Cloud Tools can offer your customers during disaster recovery.
With increasing competition, the pressure is on for sales organizations to create value and drive sales through their product knowledge coupled with their ability to connect the dots between the customer’s business problem and how your products solve that. This requires a skilled sales professional willing to dive into learning the ins and outs of your product in order to connect the dots and sell a solution. Equip them with the skills and resources needed by reusing tools you already have.
The potential for UCaaS sales growth between now and 2026 is looking good for service providers. For those who want to tap into the current and upcoming growth, a network of channel partners can help you scale your opportunity for sales, but setting them up for success with the right tools is key.
Acquiring new customers is one thing, but once you have them, retaining them by keeping them engaged is key. If you want your customers and end-users to continue finding value in your products and services over time, you have to continue providing value in unique, fresh ways.
Whether through email campaigns, ongoing training sessions, or gathering feedback you can use to inform your strategies, here are four simple ways to keep your customers engaged with your brand and your offering.
With travel restrictions eased, those traveling on the rise and employers embracing remote working, this summer could see more people working remotely while traveling than ever before. As a UC service provider, you can give your customer’s end-users valuable tips to help them leverage their communication and collaboration tools to become more efficient while working remote this summer, or to help create boundaries and set up for success when going totally out-of-office.
Digital content enablement and training company B-Lynk has recently announced the launch of a new content experience solution, One-Lynk, that provides access to dynamic collections of user and training content with a branded site experience.
Demand in the collaboration and communications space has led to more competition among businesses providing these solutions. It’s not enough to just have a great product anymore. Customers have high expectations for a positive experience throughout the process from the first discovery session through continued support so it’s more important than ever to deliver an excellent customer experience to find success.
What should come after onboarding a new customer? Ongoing, effective training and support. Introductory training brings new hires up to speed, but information in the mind decays over time if it’s not utilized frequently enough, and that’s exactly what can happen without an ongoing training program in place. The best way to make sure it sticks is with regular application.
A comprehensive generalized onboarding training often leaves gaps, especially when considering the training for key employees in administrative roles. These select team members still need structured training on these tasks and responsibilities.
To address this real need facing many modern businesses, B-Lynk provides customized training sessions designed with these specialty employees in mind. With fully tailored content that can walk through specific actions or responsibilities, these custom training sessions can complete the onboarding experience and create confident, empowered users.
